ALL-NEW RENAULT KARDIAN
to be discovered soon
the origin of Kardian
This new name outlines the elements that define our brand identity.
It evokes the concepts of protection and robustness, while the sound 'Cardio' aligns with values of dynamism and driving pleasure.
Finally, the sound 'K' integrates into our naming strategy to complement our international product range.
Sylvia dos Santos, head of naming strategy, talks to us about the origin and meaning of the name
It evokes the concepts of protection and robustness, while the sound 'Cardio' aligns with values of dynamism and driving pleasure.
Finally, the sound 'K' integrates into our naming strategy to complement our international product range.
Sylvia dos Santos, head of naming strategy, talks to us about the origin and meaning of the name